Posts Tagged ‘seo’
Again and again I surprise myself with my ability to choose good post titles. Let’s take the post “Barack Obama’s LinkedIn account to be restricted #linkedin“, posted in February 2009 it consistently nets me at least between 10 and 20 hits a week. I am 5th or 6th in the Google search results using the search terms: “obama linkedin“.
That’s why I posted this under a title nobody can find.
I was reading an article in the International Herald Tribune which stated that the search in foreign countries, such as China or India, of foreign news sources, European or American, for news about the home country is high. Citizens of a country like to know what the foreign press is saying about their home country.
When looking at the statistics you can see that the search for India is obviously most performed in India, with second and third place locations being the United Arab Emirates and Singapore. For China the same can be seen, Hong Kong SAR is the number one searcher for China and the second and third place are taken by Singapore and Malaysia.
For me knowing how people search is as important as what they search for. Trends is a powerful tool to do this, and local knowledge is just as important. Whether you are targeting specific regions or want global reach. These search trends also show that some of the targeting also affects foreign nationals overseas.
So how can you use this information?
I like to examine Google Hot Trends to find out what’s going on in the world. And today I found Google Search-based Keyword Tool on FriendFeed. So I type in the keywords with which I associate my blog “risk” and “security“. After a little sorting – the interface is still beta I think – I find that the following keywords are well searched and sold ads: “wireless“, “home“, “security“, “camera“, and “systems“.
In particular “home security” and “security camera(s)” are well searched, with the first being highest when I test the terms in Google Insights for Search (Try for yourself.) This information can be used in Google Sets to find out what other words are associated with my keywords. (Try for yourself.)
So what can you do with this information, besides from get your blog posts a high rating?
I’m going to give you some blog statistics for this week. On the 28th General Musing had the highest recorded hits, since it started on the 1st of July, at 160 over a period of 24 hours. That’s two hits more than my previous maximum, on the 9th.
This maximum was partly caused by the posting of the Tron 2 trailer link, which received 24 hits. At one point that day General Musing was ranked under search position 50 for my front page. I confirmed this with the queries “tr2n” and “tron 2″, using both on Google and Yahoo!. Luckily front pages change, but it means that General Musing is not even near the top 300 on either search engine any more using these queries. Still it continues to get hits from somewhere.
Another thing I found interesting was the “Rabobank has insecure SMS banking“, which was an older post was suddenly uplifted. It received 9 hits the day after it was posted on the 9th, and 19 days later there was a sudden surge in the interest. The Larry King divorce story is still getting some hits every day. The top searches being used to reach my blog were “cert 800113” and naturally “tr2n trailer.”
That means that for the 31st of July I had a grand total of 2414 hits on my blog which is approximately 77.87 hits every day. My general statistics for the last couple of days are slightly slanted as I hardly posted anything, but I still received a minimum of 62 hits.
The conclusion is really live on the edge of the news, and post about famous people. Back to the grind stone.
I was going through my FeedBurner statistics and saw Twitt(url)y in there. Twitt(url)y is a service for tracking what URLs people are talking about as they talk about them on Twitter, apparently my blog was on there.
Something else, my blog “C*lin F*rth moving to the Netherlands?” got the highest number of daily hits, 78 for the day and 93 total. However “L*nkedIn C*rtificate Expired” got the highest number of hits, 137 total. Third on the list is “Finding J*piter in the Night Sky”, even though it is not the highest rated article with only 53 hits has consistently brought people to my site on a daily basis.
If that doesn’t prove that Search Engine Optimization works I don’t know what would.(I purposely used asterisks in the name to avoid slanting my statistics.)
Everybody will have a domain somewhere, whether it’s your blog or social networking site. Sometimes you are an active member of a group and want to know how popular the group is. There are many sources that you can visit to find out Alexa is a popular one, although today I found an easier on QuantCast.